Interested in sponsorships?

Introduce your brand to thousands of tech-savvy individuals by sponsoring our popular newsletter.

With a dedicated audience of professionals and enthusiasts, our newsletter is the perfect platform to showcase your products and services to a highly engaged and relevant audience.

Sponsorship opportunities include banner ads, product reviews, and sponsored content. Don't miss out on this opportunity to reach your target market and drive sales. Contact us today to learn more about our sponsorship packages.

Why promote on our newsletter?

Sponsoring on the People In Tech newsletter with a dedicated subscriber base of 1000 individuals and a dedicated fan base has several benefits.

  1. Targeted audience: By advertising on a tech newsletter, you are reaching a highly targeted audience of individuals who are interested in technology, making it more likely that they will be interested in your products or services.
  2. Cost-effective: Sponsoring a newsletter is often more cost-effective than traditional advertising methods, such as Google or Facebook ads, as it allows you to reach a specific audience at a lower cost.
  3. Brand awareness: Sponsoring a tech newsletter can help increase brand awareness among a relevant audience, helping to establish your company as a trusted and respected brand in the tech industry.
  4. Long-term impact: Sponsoring a newsletter allows you to build a long-term relationship with your audience, which can lead to repeat business and increased loyalty.
  5. Increased trust: By sponsoring a newsletter, you can establish trust with the audience as you are providing them with valuable content.
  6. Cost savings: By eliminating the need for traditional mediums such as google or Facebook, you can save on costs associated with advertising on these platforms.

By sponsoring a tech newsletter with a dedicated subscriber base, you can reach a highly targeted audience, increase brand awareness, establish trust, and ultimately generate sales.

Key Info for Sponsors


The demographic of the People In Tech newsletter is mainly composed of software engineers, developers, and technical professionals. Most of the subscribers are between the ages of 25 and 45, with the majority being in their 30s and 40s.

Half of the subscribers are male, while the other half is female. The majority of the subscribers are located in the United States, with a small percentage from other countries around the world.

The majority of the subscribers are full-time employees in the software engineering industry, although there is also a significant number of freelancers and independent contractors who subscribe to the newsletter.

Reach and Engagement

The People In Tech newsletter has an impressive reach and engagement rate. It currently reaches a large base of subscribers worldwide, making it one of the most successful newsletters in the technology industry.

Its engagement rate is also impressive, with an open rate of anywhere between 20-50%, depending on the content. At the time of this writing People In Tech has over 2K followers.

It is well-regarded for providing interesting and informative content for tech professionals, and its readers are highly engaged with the topics discussed in the newsletter. This ensures that the newsletter remains relevant and popular with its readers.


The People In Tech newsletter is a weekly newsletter that covers a wide range of engineering topics. It delves into topics such as coding, software engineering, software development, product development, and more.

Each edition of the newsletter includes helpful guides, tips, and tricks for engineers of all skill levels. Additionally, the newsletter includes articles and interviews with experts from the world of engineering, giving readers practical advice on how to build and manage their projects.

The newsletter also includes news updates from around the engineering world, covering the latest industry trends, advances in technology, and more.

Advertising Options

  1. Sponsored Content: This involves creating custom content that is relevant to the newsletter's audience and aligns with the advertiser's brand. This can include articles, videos, infographics, and other forms of content that are clearly labeled as sponsored. Sponsored content can be a great way to build brand awareness and establish thought leadership.
  2. Banner Ads: These are graphical ads that are typically displayed at the top or bottom of the newsletter. They can be static or animated, and can include text, images, and calls to action. Banner ads are a good option for building brand awareness or promoting a specific product or service.
  3. Dedicated Email Blasts: This involves sending a custom email to the newsletter's subscribers on behalf of the advertiser. The email can include information about the advertiser's product or service, as well as a call to action. Dedicated email blasts can be an effective way to generate leads and drive conversions.
  4. Job Postings: This can include job listings for the advertiser's company, or for other companies in the tech industry

Contact Us

Please send your sponsorship offer to caleb.king@peopleintech.io

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