We make tech that moves at the speed of generation.
People In Tech is a GenAI agency that ships agentic workflows, brand-quality generative imagery, and AI-native products — all async, no calendar links.
247K
YouTube views / month
88K
new viewers / month
4.1%
CTR · 2x industry avg
The stack we ship with — and teach
We ship GenAI work, not slide decks.
Three async-first packages. Email a few sentences and we'll reply with a Loom + scoped quote within 48 hours. No discovery calls, no pitch decks.
See it in action
Generative Asset Pack
From $2,500
Brand-quality GenAI imagery and ad creative shipped weekly. Higgsfield, Soul characters, Marketing Studio, and a curated review process — all async.
- 20–40 brand-tuned images / month
- Soul Character training (1 reusable identity)
- Ad creative pack (Meta / TikTok ratios)
- Async kickoff + review via email
- Delivered weekly · 2-week ramp-up
See it in action
Agentic Workflow Build
From $7,500
We design and ship the agent stack that actually runs your back office: lead capture, customer ops, content engine, analytics — wired with MCP and n8n.
- 3–5 production agents / workflows
- Custom MCP servers + tool integrations
- n8n / Make orchestration layer
- Notion or Slack reporting
- Async build · 2–3 weeks
- 60-day email support + 1 free revision
See it in action
Full GenAI Stack
Custom
End-to-end AI-native product or platform. Architecture, agents, frontend, infra. Engineering-director caliber, shipped under one async cadence.
- Architecture review + roadmap
- Full-stack build (Next.js, Supabase, AI)
- Agent fleet with MCP tooling
- GenAI media pipeline (images + video)
- Async build · 4–6 weeks
- 90-day email support
Need something different?
Send a few sentences about what you're building. We'll reply within 48 hours with a scoped quote — or honestly tell you if we're not the right fit.
hello@peopleintech.ioThree engagements, measured in outcomes.
We're not running named case studies until clients explicitly opt in. Until then, here's what we've actually shipped — industry, problem, what we built, and the numbers attached.
GenAI lead system that triages every DM in under 60 seconds.
Problem. Inbound DMs hitting 12-hour response time across IG and TikTok; ads team burning hours triaging which leads were qualified.
Solution. MCP-orchestrated agent qualifies inbound with brand-tuned prompts, posts warm leads to Slack with a one-line summary, and books the rest into the founder's email.
- <60s average first response
- 3× qualified-lead-to-call ratio in month 1
- ~14h/week of marketing labor returned
Replaced a $20K/yr SaaS with an agentic ops stack.
Problem. Six-person ops team manually answering L1 customer-success tickets; legacy ticket-triage SaaS at $20K/yr was inaccurate and unloved.
Solution. Four specialized agents (intake / triage / KB lookup / escalation) wired through custom MCP servers exposing internal tools, with a Notion-based reporting layer.
- 47% of L1 tickets resolved without human
- CS hire deferred indefinitely
- Replaced legacy SaaS
Weekly creative pipeline that scales without new headcount.
Problem. Founder-led ad creative was the bottleneck — 1–2 weeks per campaign across four retainer clients, and the team was already at capacity.
Solution. Higgsfield + Soul character training per client, Marketing Studio templates for ad ratios, and a Notion review workflow that ships weekly creative drops by email.
- 4 retainers serviced weekly without new headcount
- 60+ approved creatives in month 1
- 80% lower per-asset cost vs prior pipeline
How we ship, on tape.
Operator-level walkthroughs of the workflows we use on every client engagement — Claude Code, Cursor, MCP servers, Higgsfield, n8n. New tutorials weekly.
Caleb King — an operator, not an influencer.
Engineering Director. AI Architect. Caleb has spent the last decade shipping platforms at Forbes, USAA, and Ticketmaster — measuring impact in millions of dollars and millions of users.
People In Tech is the agency he runs to share what actually works: GenAI services for companies, LaunchKit for builders, and weekly YouTube tutorials for everyone in between.
Async-first by design. Email-only by choice. Every engagement is delivered without a single calendar link.
Forbes
35%+ AI throughput lift
USAA
Senior platform engineer
Ticketmaster
$54M+ revenue impact
Director by 30
Engineering leadership
Caleb King
Engineering Director · AI Architect
Building People In Tech · Async first
Recent from Caleb
Captain Hydra vs Scarlet Witch
A look at the kind of long-form work the channel is built around.
Three steps. No calls. No friction.
Email us
Send a few sentences to hello@peopleintech.io. Caleb reads every email himself, usually replies within 48 hours.
Async scoping
We send back a Loom + scoped quote. You review on your time. No calls, no scheduling tag, no pressure.
Build & ship
We build async, ship in days or weeks, and hand off via Notion + Loom walkthrough. You launch when ready.
Async in 60 seconds
Operators trust the work, not the pitch.
“People In Tech shipped a full GenAI lead system for us in 9 days — async, no calls. We saw a 3x lift in qualified leads in the first month.”
Marcus T.
Founder · DTC brand
“I bought LaunchKit and shipped my SaaS in a weekend. Auth, Stripe, teams, AI gateway — all wired up. Saved me at least 3 weeks of plumbing work.”
Jordan R.
Indie SaaS builder
“Their YouTube channel is the only one I trust on AI tools. No hype, just operator-level breakdowns from people who actually ship.”
Sasha P.
Senior engineer
“We hired People In Tech for the Agentic Workflow Build. They delivered MCP servers, n8n flows, and a Slack bot — all on time, all in email. Felt like having an engineering director on tap.”
David L.
Series A CTO
Questions, answered. No call needed.
Never. Every engagement is async — Loom walkthroughs, shared Notion docs, and email. If you want to hop on a call, we're not the right agency for you. That's by design, and it's why we can ship fast.
Ready to ship something without the meetings?
Tell us what you're building. We reply within 48 hours with a Loom and a scoped quote — or honestly tell you if we're not the right fit.
- Async-first · no calendar links
- Engineering-director caliber across stack + agents + GenAI media
- One reply within 48 hours, every time
Prefer email? hello@peopleintech.io